BME Events | Insomnia Egypt Gaming Festival
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Project Name

Insomnia Egypt Gaming Festival

About This Project

The first  edition of Insomnia Egypt took place from the 11 – 13 October 2018 in Cairo and was a first for the Egyptian market. A dedicated gaming festival that featured three days of esports tournaments, areas to play the latest games available to the market, famous YouTubers, a retro zone featuring classic games and consoles, virtual reality, mobile gaming, an exhibition, a main stage and more.


Insomnia Egypt 2019 was even bigger and better! It took place from the 31 October – 2 November 2019 and over 16,000 people came to the event to game, socialise and have fun. It was an event for gamers of all ages and experiences, as well as an exciting family day out.


BME delivered:

  • Held Under the Patronage of H.E. Dr. Amr Talaat, Minister of Communications and Information Technology, Egypt
  • Over 16,000 attendees
  • 15 exciting zones
  • 22,000m2 expo hall
  • The largest FORTNITE community tournament ever seen in the region
  • The largest FIFA 20 tournament
  • Local and international YouTubers and celebrities were present across the three days to host tournaments and meet with fans
  • The biggest eSports prize pool and widest selection of game titles
  • The largest Cosplay Masquerade ever held in Egypt