Brand Film & Campaign Production

BME delivered the latest campaign film for PUBG Mobile MENA, in collaboration with Al Ahly FC and Egyptian football star Mahmoud Hassan Trezeguet.

The campaign marked a first-of-its-kind partnership in Egypt and the Middle East, positioning Trezeguet as a PUBG MOBILE brand ambassador and bringing together three powerful cultural spaces: football, gaming, and entertainment.

BME managed the project end-to-end, covering creative development, pre-production, production, post-production, final delivery, and campaign asset adaptation.

The result was a high-impact brand film built to connect PUBG Mobile with football fans, gaming communities, and a wider youth audience across the region ahead of the Football World Cup 2026.

BME Delivered:

• Creative Development
• Campaign Concept
• Pre-Production
• Production Management
• Film Production
• Post-Production
• Final Delivery
• Social & Digital Asset Adaptation