HOK Graffiti

Celebrating the global launch of Honor of Kings, the world’s biggest MOBA mobile game, BME partnered with Honor of Kings to add an Egyptian authentic touch to the celebration. We created a long-lasting piece of art in one of Cairo’s oldest neighborhoods in Zamalek area. The celebration included a memorable video that tells a story through colors, reflecting the player’s journey while playing as a hero in Honor of Kings.

BME Delivered:

• Graffiti Artist Selection
• Graffiti Location Selection and Permits
• Video Creative Direction
• Video Production & Post Production
• Social Media Campaign Creation
• Social Media Assets Creation