3 days Gaming and Entertainment Paradise

Egypt’s biggest gaming and entertainment festival, bringing together gamers, creators, families, brands, competitors, and fans since 2018.

The 7th edition, held at the Egypt International Exhibition Center in April 2026, marked another major milestone for the festival. Across three action-packed days, Insomnia Egypt delivered competitive esports tournaments, casual gaming zones, live entertainment, cosplay showcases, creator appearances, family attractions, and immersive brand activations.

For the second year, tournament winners were awarded Insomnia GG Gold Coins — limited-edition, custom-made gold coins  as a unique and premium prize experience.

The event also partnered with major global and regional brands, delivering some of the most engaging and high-impact activations in the market.

With thousands of attendees, top creators, artists, performers, and leading industry partners, Insomnia Egypt 7 further cemented its position as Egypt’s ultimate destination for gaming, entertainment, and community.

BME Delivered:

• 7 Editions.
• Event management. 
• 25,000+ Attendees Yearly
• 80+ Participating companies.
• 70+ Media partners.
• 35+ Experiences.
• 15+ Tournaments